Apple’s Airpods Pro will be the winner of BlackFriday Sales
Apple’s AirPods Pro is expected to be a big hit during the holiday season. Apple has asked its suppliers to double the production. The AirPods Pro has noise cancellation features and has different sizes of ear tips for a better fit. The noise cancellation feature appears to resonate well with buyers. The AirPods Pro sells for $249, while the base version sells for about $160. Apple expects to sell about 60 million units in 2019 and about 90 million units in 2020. The AirPods could comprise 4% of Apple’s total revenues. As iPhone sales the cycle goes longer, the revenues from other sources are positive news for the firm. Amazon and Microsoft are also rolling out their wireless earbuds. Amazon’s Echo Buds have a built-in Alexa and Boise noise reduction technology. Microsoft’s Surface Earbuds integrate Microsoft’s Office capabilities.